Visit these sites to learn more about the latest in the world of sports analytics and management, including faculty research and news coverage.
Registration Now Open for the 2021 Virtual Sports Events Marketing Experience (SEME) Conference
Matt Winkler, Executive Director of SEME and Program Director of the online Master of Science in Sports Analytics and Management program, will host the virtual premier conference on March 25 – 26, 2021.
Full StoryThe Washington Nationals May Be Poised for a Financial Breakthrough with a World Series Win
In the Washington Business Journal AU’s Matt Winkler, Program Director for the online MS in Sports Analytics and Management, discusses what winning the World Series could mean for the Nats and the District.
Full StoryJill Klein Featured in The Chronicle of Higher Education
AU’s Interim Dean of the School of Professional and Extended Studies, Jill Klein and other experts discuss the importance of integrating career development into the educational experience.
Full StoryMatt Winkler hosts The Sports Biz Buzz Podcast with AU Graduate and Sports Industry Legend, Andy Dolich
Andy Dolich shares his journey within professional sports with Matt Winkler, Executive Director of SEME and Program Director of the online Master of Science in Sports Analytics and Management program.
Full StoryMatt Winkler Shares Thoughts on the Potential Impact of the Washington Capitals Win
An increase in the Capitals’ valuation and sports screening subscriptions and capturing a younger audience could be the potential impact of the Washington Capitals’ 2018 Stanley Cup win according to online MS in Sports Analytics and Management Program Director, Matt Winkler.
Full StorySylvia Burwell Inaugurated as American University’s First Female President
Former secretary of the US Department of Health and Human Services and Director of Office of Management and Budget, Sylvia Burwell, makes history with American University as the first female president.
Full StoryThe Sports Events Marketing Experience (SEME) Conference Returns to AU
Over 75 executives and experts and 40+ organizations from 15+ sports fields will attend this premier conference from April 6th-7th at American University. Registration ends March 31st.
Full StoryImproved Programs, Student Testimonials, and AU Happenings
The online master’s program credit requirements reduced to 30 credits from 36 credits, Jerod Patzner shares his thoughts on the Sports Analytics and Management master’s program, and we share the latest updates on campus.
Full StoryForbes Emphasizes the Importance of Sports Education for Landing a Job in the Sports Industry
A Forbes article on Robert Kraft’s findings from their Esports investment ends with advice for those interested in jobs like sports management to take courses in sports education.
Full StoryAdvisory Council Member and ESPN Public Editor Discusses ESPN’s New Guidelines on Sports & Politics
American University MSSAM advisor, alum, and ESPN Public Editor, Jim Brady, breaks down ESPN’s new Political Advocacy policy and its potential impact on discussions about politics and sports on the network’s platforms.
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