The online Master of Science in Health Promotion Management curriculum reflects the latest trends, research, and health promotion initiatives so you can graduate ready to make an impact on wellness in any community or organization.
This 30-credit-hour program consists of 10 courses and can be completed in as few as 12 months.
HLTH 615: Science of Health Promotion and Disease Prevention
This course provides a science-based foundation for the relationship between modifiable risk factors for non-communicable and select communicable diseases and lifestyle behaviors. Students gain an understanding of why and how lifestyle behaviors are associated with the etiology of most leading causes of death in the United States.
HLTH 618: Strategic Planning in Health Promotion Management
Provides exposure to the management concepts and requirements of planning and developing health promotion programs. Students gain a working knowledge of the analytical tools and strategies used in the development of successful health promotion programs in both the profit and nonprofit sectors.
HLTH 641: Health Communication
This course addresses distinct forms of delivering health promotion messages to consumers, professionals, and large groups through various communication methods and social marketing. The course is divided into three modules, covering health coaching, mass health communication, and consumer health writing and public speaking. Students have the opportunity to coach individuals, advocate for a health issue, or give a presentation on a health-related topic.
HLTH 650: Behavior Change in Health Promotion
This course provides students with an overview of the theory and application for assisting individuals and groups change lifestyle behaviors related to health promotion. Includes cognitive behavior techniques to change lifestyle behaviors such as smoking, obesity, stress, or diet for the reduction of chronic disease risk. Students deepen their understanding of select theories and practices necessary for effective health behavior change.
HLTH 651: Programming for Health Promotion Management
Introduces students to advanced principles in program planning for health promotion activities. Emphasis on the use of theories for the identification of health and lifestyle risk factors, including the development, implementation, and evaluation of programs to effectively reduce the risk factors associated with chronic disease.
HLTH 661: Health Promotion in Healthcare
This course provides an overview of the healthcare system in the United States and the emerging role of health promotion in enhancing health. Includes the different types of health promotion activities offered, clinical and theoretical foundations for initiating health promotion activities, and trends of health promotion strategies in managed care organizations. Students develop working models for the integration of health promotion programs into the existing system.
HLTH 671: Evaluation for Health Promotion Management: Principles and Theories
This course introduces the terminology, critical issues and current debates in the field of evaluation. Students assess their evaluation competencies and reflect on their evaluator identity. They gain the skills necessary to design monitoring and evaluation plans that reflect varying contexts, settings, and resources. Students also learn how to conduct a needs assessment, develop a program theory of change and develop a Logic Model.
HLTH 683: Data Analysis in the Health Sciences
An in-depth review of validity, reliability, and objectivity as they relate to measurement techniques in health promotion programs. The primary focus is on the use and analysis of assessment instruments used to determine health risks and an understanding of epidemiological and evaluation concepts in health and fitness.
HLTH 696: Change Management in Health Promotion
Organizations are constantly changing in response to a wide array of internal and external system dynamics, often unintentionally but sometimes in a planned, methodical way. This course focuses on the latter, where organizational leaders work collaboratively to make good decisions about what to change and how to manage those changes, given competing priorities and limited resources. Picking up where front-end analysis leaves off, you will work with colleagues to prioritize a strategic need, define a solution, craft a compelling vision, and communicate a persuasive business case for that change. Then, you will analyze stakeholders, identify change levers and resistance, develop change metrics and strategies, and strategize your communication, engagement, learning, and sustainment activities. This course will help you become a more influential leader and catalyst for positive change within any organization.
HLTH 685: Worksite Health Promotion Management
This course provides students with strategic knowledge about different models and approaches used to implement health promotion programs in workplace settings. Students conduct case studies of organizations' worksite health promotion programs, conduct an evaluation of program outcomes, and make informed recommendations to advance each program.
To learn more about American University's online Master of Science in Health Promotion Management, call 855-725-7614 to speak with an admissions adviser or request more information.
