FAQ: Master's Degree in Strategic Communication

What are your admissions requirements for the online Master’s of Arts in Strategic Communication?

Degree requirements for the online MA in Strategic Communication include a bachelor's degree from a regionally accredited college or university. A 3.0 GPA in your last 60 hours (90 quarter hours) of undergraduate work is recommended.

Do I have to have a background in communication to apply?

No. In fact, we have a combination of students with and without a background in communication.

How long does it take to complete the degree?

The program can be completed in 20 months at a full-time pace of two courses per semester. Taking more – or less – than two courses per semester is not recommended.

Why should I get a degree in Strategic Communication over a degree in PR or Marketing?

The well-rounded skills gained in the online Master’s in Strategic Communication will allow you to understand the foundational theories of effective communication with the practical application to make an impact in a constantly changing media landscape and will open doors throughout the PR and media industry. You will be able to pursue a range of communication roles that more specialized degrees may not prepare you for.

Can I transfer credit for previous graduate work?

We may accept up to six hours of graduate work from another institution that applies directly to the degree.

Do you require submission of test scores?

We do not require a submission of GRE test scores.

Is there an internship requirement?

Though no internship is required, students can choose to take a summer internship elective to earn three credits toward their degree. This internship must be related to strategic communication and feature an online coursework component to complement in-office work.

AU offers a variety of virtual Career Center services and resources to help you find an internship opportunity near you.

What are the terms of provisional admission?

Students with a weak academic background may be admitted with provisional status. Students who are admitted provisionally must have a cumulative GPA of at least 3.0 after the completion of the first nine credit hours of graduate study at American University or they will be academically dismissed.

Are there scholarships available for the program?

American University is pleased to offer select students an Online Merit Scholarship. Admitted students will be eligible for scholarship consideration based on academic credentials, professional experience and exceptional leadership skills.

What are the admission requirements for international students?

A TOEFL score of 600 (or 100 on the Internet-based test), a minimum score of 68 on the Pearson Test of English, or a minimum IELTS score of seven (7) is required. Additionally, applicants with international transcripts must have them evaluated course-by-course by World Education Services or Educational Credential Evaluators. You do not need to compute your GPA on your application.

What documents are required when applying?

The required application documents include:
  • A completed graduate application
  • A $55 application Fee
  • Phone Interview with Admissions Advisor
  • Résumé
  • Statement of purpose (This should outline why you want to return to school, your aspirations, and why you are a good candidate for admission to American University’s MA in Strategic Communication program.)
  • Two letters of recommendation, which may be from former professors as well as current or former employers
  • Transcripts from all previous undergraduate and relevant graduate coursework (If a degree was earned outside the U.S., a course-by-course evaluated transcript is required.)

When is the deadline for application?

Applications are accepted year-round. New students may begin the program in Fall, Spring, or Summer. Applications are accepted up to one year in advance of the desired start date. The following priority application deadlines are recommended for best consideration for any scholarship opportunities and to ensure your desired start date if admitted. Please reach out to an admissions advisor with any questions.

Spring: 
Priority Deadline November 15th

Summer: 
Priority Deadline March 15th

Fall: 
Priority Deadline July 15th

Learn more on American University's admissions page.

Is financial aid available?

Graduate students enrolled at least part time in a Master's program may be eligible for federal loans. To apply, students must submit the Free Application for Federal Student Aid (FAFSA).

What should I expect from the capstone course?

All of the capstone projects are online and you have an opportunity to focus on an area of your interest. Some students have even published their capstone projects.

Where do alumni of the MA in Strategic Communications program find employment?

Graduates are prepared for a wide variety of positions, including public relations, corporate communication, marketing communication, political communication, and nonprofit communication. Learn more by reading about our graduates’ success and their testimonials about our strategic communication program.

Will I be able to take advantage of the same resources as on-campus students do?

Yes, online students are encouraged to obtain a Student ID and take advantage of all of the same resources as our on-campus students.

What's the difference between the online and on-campus program/degree?

The two degrees are nearly identical—with the same prestige, diploma, costs, credit load, and access to resources including career services, the library, writing center, alumni mentorship, and more.

The only significant difference lies in time to completion. The online program takes eight more months to complete than the on-campus program because it's designed to give professionals the flexibility to work full time while earning their degree.

For more information comparing the two programs, reference this chart.

Get more answers. Call 855-725-7614 to speak to one of our admissions representatives or request more information.